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Category Archives: Digital Marketing

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Should I Migrate My Blog Over To HTTPS?

Content Marketing, Digital Marketing, SEOBy Alice EmersonSeptember 5, 2018

The difference between HTTPS and HTTP can appear quite confusing at first, but it’s actually super easy to understand (at a basic level). We look at what HTTPS is, why it’s better, and if you should use it on your blog.

Brilliant Business Blogging: Veterinary

Content Marketing, Digital Marketing, FeaturedBy John TownsendAugust 13, 2018

We’ve been expanding our talent pool in the veterinary industry considerably recently, with that in mind, here are 3 excellent veterinary blogs that should give you a little bit of inspiration for your own brand’s blog.

What Is Keyword Density? And Why Does It Matter?

Content Marketing, Digital Marketing, SEOBy John TownsendJuly 23, 2018

Keyword density used to be one of the hottest topics in the world of SEO. Aiming to hit the perfect percentage without creating rubbish content was a skill that copywriters had honed over many years – but now, it’s worthless…

SEO 101: What Are Longtail Keywords?

Digital Marketing, SEOBy Alice EmersonJune 21, 2018

You can’t go anywhere in the world of SEO without hearing about longtail keywords, they’re one of the most important (and effective) targeting strategies in the industry. Here’s what they are (and how they work).

3 Little Known Methods To Promote Your Posts

Content Marketing, Digital Marketing, Social MediaBy Alice EmersonMay 28, 2018

Think you know everything there is to know about promoting your blog? We’re willing to bet at least one of these 3 little known (and free) marketing methods will be news to you.

The 6 Steps To Creating The Perfect Post

Blogging Basics, Content Marketing, Digital MarketingBy John TownsendMay 17, 2018

There’s a lot more to creating captivating content on a regular basis than simply sitting at your desk and hammering away on your keyboard. Here’s our 6 step process to publishing perfect posts time and time again.

A Blogger’s Basic SEO Checklist

Blogging Basics, Digital Marketing, SEOBy Alice EmersonMay 7, 2018

There’s no better traffic than organic traffic from Google. If you want a long-term passive stream of highly targeted visitors then these are 5 essential SEO tips you need to ensure you’re actioning.

5 Ways To Beat Writer’s Block

Content Marketing, Digital MarketingBy John TownsendMay 1, 2018

Writer’s block is one of the biggest challenges that writers regularly need to overcome. It can last for days, and when people are depending on your ability to put pen to paper – it’s serious business. Here’s how to beat it.

Brilliant Business Blogging Examples: Estate Agents

Content Marketing, Digital MarketingBy Alice EmersonMarch 20, 2018

Estate agents have a special relationship with business blogging – it’s one of the industry’s most effective marketing strategies. Here’s why that is (and 3 brands who are doing it properly).

Here’s Why Dead Blogs Are Bad For Business

Content Marketing, Digital MarketingBy Alice EmersonMarch 1, 2018

Why on earth would a blog management company recommend deleting your blog? Well, when you’ve given up on your blog and it’s massively out of date – your blog is hurting your business.

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