Personalisation And Content Marketing (Advanced)
Much of the content on our blog is aimed towards the novice or intermediate content marketer – but today we’re sharing something for the veterans among us.
In 2018 we expect the world of content marketing to pivot massively towards personalisation – the benefits are just too big to ignore. If you’ve got the budget (and the technical expertise) required for a personalisation implementation, the ROI will often be well worth the hassle of setting the system up.
Infographic Credit: Whisk Data